Thursday, January 30, 2025

1937 Packard "Land Yacht"


Henri Chapron designed this vehicle for Louis Reard in 1948. Reard was the inventor of the bikini swim suit. He used the Packard as an advertising piece. It followed the Tour de France route with several bikini clad models displaying Reard's creation.

This one off creation has only had three owners and was last shown in public in 1987. It is coming up for auction on February 7 and 8 at Artcurial's Retromobile 2025 event. Additional information at Driving.

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